Pyrum and Pirelli Sign Major Agreement for Circular Tire Production
Pyrum has signed a long-term supply and offtake agreement with Pirelli as part of the European Tyre-to-Tyre initiative. Under the agreement, Pirelli will purchase Pyrum’s recycled material ThermoTireBlack® (TTB) for its tire production while supplying Pyrum with end-of-life tires from Germany. The partnership validates Pyrum’s thermolysis technology and secures a complete lifecycle solution for both raw materials and finished products within a certified European value chain.







